Why must the 10/40 Window be a strategic target for world missions in the 21st Century?
The 10/40 Window is a rectangular shaped window which extends from 10 degrees north latitude to 40 degrees north latitude containing 2/3 of the world’s total population, and spans from the northern part of Africa’s west coast, through the Middle East to the far east of the Orient.
The 10/40 Window contains…
- 97% of the world’s unreached people
- 73% of the poorest people in the world
- 84% of the people with the lowest quality of life
- World’s strongest and most deceptive religions
- World’s worst poverty, famine and human suffering
- World’s worst education
- World’s worst medical systems
- World’s worst personal hygiene
- Shortest life expectancy
- Highest infant mortality rate
Compare these realities to the Scripture, Revelation 7:9 – After these things I looked, and behold, a great multitude which no one could count, from every nation and all tribes and peoples and tongues standing before the Lamb.
Though it is not best to simply focus on geography more than people groups, it is still critical for us to understand that most of the unreached people still live within this particular geographic window.
